NEW BROW PRODUCT PROMISES A FULLER LOOK IN JUST MINUTES

Australian beauty staple 1000HOUR has launched a new product that could simplify your morning makeup routine, especially if brows are your personal beauty battleground.

The Brow Cushion Duo, a liquid-to-powder product designed for fast, natural-looking brow definition, is now available in Priceline stores and online.

With over 30 years in the beauty business, 1000HOUR is no stranger to cult hits — from DIY lash tint kits to false lashes — and the brand’s new launch taps into the ongoing obsession with low-effort, high-impact beauty.

The Brow Cushion Duo comes in a compact case and includes two blendable, complementary shades. It also features a dual-ended applicator, consisting of an angled brush for shaping and filling, as well as a spoolie for blending.

The product is designed to be buildable and beginner-friendly, giving users control over how bold or natural they want their brows to look.

So, who is it for? Pretty much everyone. Whether your brows are sparse, uneven, naturally thick, or somewhere in between, the Brow Cushion Duo provides a convenient way to shape and define them without the need for multiple products or a salon visit.

"Two customisable shades in one compact. Dual-ended brush for precise application and blending. Fuss-free, portable, and perfect for makeup bags. Water-resistant, smudge-proof, 24-hour wear," the brand says.

In real terms, that means you can fill and sculpt your brows in minutes, and the colour won’t disappear halfway through your workday.

The formula is water-resistant and smudge-proof, making it particularly useful for long days, sweaty commutes, or anyone who tends to rub their face out of habit.

The application is straightforward. Users are advised to start with a lighter shade to outline the brow shape, using short, feathered strokes.

Then, the darker shade can be applied to the tail for added dimension, followed by a quick blend using the spoolie. Once dry, the formula sets into a soft, powder-like finish designed to stay in place for up to 24 hours.

For those overwhelmed by the traditional multi-step brow routine, including gels, pencils, pomades, and highlighters, this offers a streamlined alternative. It’s especially appealing for time-poor beauty lovers who still want definition and symmetry.

It also adds to the rising trend of portable, all-in-one makeup solutions. Like cream blushes that double as lip tints or eyeshadow palettes designed for face and cheeks, the Brow Cushion Duo reflects a shift toward multitasking products that fit into fast-paced lifestyles.